The Complete Guide to Private Equity for RIAs

Overview
Chapter
10
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How Should RIAs Evaluate a Private Markets Manager?

Advisor takeaway

Because manager dispersion is so wide, due diligence is the RIA's highest-value activity. It spans both investment review and operational review, and the two are distinct.

Interpreting a track record

Three metrics anchor private market performance, and each answers a different question.

  • IRR (internal rate of return) is time-sensitive and can be flattered by early distributions or by subscription credit lines that delay the first capital call.
  • MOIC (multiple on invested capital) measures how many dollars came back, or are marked, per dollar invested, ignoring time.
  • DPI (distributions to paid-in capital) measures actual cash returned to investors. It is the hardest metric to engineer, which is why limited partners increasingly weight it alongside MOIC when evaluating managers.22

Two disciplines make track records honest. First, compare funds only to vintage-year peers; a 2021 vintage and a 2016 vintage lived different lives. Second, discount recent vintages appropriately: funds take years to settle into a final quartile, and early marks are estimates, not outcomes. Past performance is not indicative of future results, and unrealized performance is not yet performance at all.

Valuation policy

How a manager marks illiquid assets is a governance question before it is an accounting one. Advisors should establish who performs valuations, how often, which methodology they use, and with what independence. Independent valuation of input, consistent methodology across periods, and board oversight are the healthy patterns. A self-marked NAV without independent oversight is a red flag, particularly in evergreen vehicles where investors transact at NAV every period, because entry and exit prices are only as fair as the marks behind them.

Fee and expense structure

The full cost stack includes the management fee, incentive fee or carried interest, any hurdle rate (the return the manager must clear before incentive fees apply), fund-level expenses, administration fees, and any feeder-level layer. Two questions cut through complexity. What is the total expected annual cost, in dollars, for this client's investment size? And what does the manager have to achieve before it earns its incentive? Alignment mechanisms matter as much as levels: a meaningful GP commitment, the manager's own capital in the fund, and claw back provisions, which return over-distributed carry; both tie the manager's outcome to the investors.

Alignment of strategy and behavior

Read the deals, not just the deck. A manager's actual investments should match its stated strategy in stage, sector, check size, and geography. Style drift- a lower-middle-market lender stretching into large, syndicated deals, or an early-stage specialist writing late-stage checks- tells an advisor that the strategy being sold is not the strategy being run. Fund documents should also be checked for the flexibility they grant broad mandates permit drift; tight mandates constrain it.

Operational due diligence

Operational failures, not investment losses, account for a disproportionate share of true disasters in private funds, and operational review is a separate exercise from investment review. The core checklist is knowable and objective: an independent fund administrator; audited financial statements from a reputable firm; qualified custody of assets; a compliance function with genuine independence; cybersecurity and business continuity programs; and clean regulatory and litigation histories for the firm and its principals. The ILPA and AIMA standardized due-diligence questionnaires give advisors a professional-grade starting framework,23 and the SEC's January 2022 Risk Alert on private fund advisers made clear that recommending private funds without adequate diligence is itself an examination issue.18

Reporting quality

Reporting is due diligence that continues after the wire. Strong managers deliver timely statements, portfolio-level transparency with look-through detail on underlying holdings, clear fee and expense reporting, and candid commentary in difficult periods. Weak reporting is not merely inconvenient; it removes the advisor's ability to monitor, which is part of the fiduciary duty described in Chapter 7.

A manager can pass on returns and still fail on operations. Both reviews matter.

Key takeaway

A 12-point manager due diligence checklist RIAs can adapt.

  • Track record reviewed by vintage year against peer benchmarks
  • DPI evaluated alongside IRR and MOIC
  • Attribution established: who generated the returns, and are they still at the firm?
  • Strategy consistency confirmed between fund documents and actual deals
  • Valuation policy documented, including independence and frequency
  • Complete fee and expense stack quantified in dollars for this client
  • GP commitment and claw back terms reviewed
  • Independent fund administrator and reputable auditor confirmed
  • Custody, compliance independence, cybersecurity, and continuity verified
  • Regulatory and litigation history checked for firm and principals
  • Reporting samples obtained from prior periods, including a difficult one
  • Capacity assessed: is fund size appropriate to the opportunity set?

Sources

  1. U.S. Securities and Exchange Commission, Division of Examinations Risk Alert: Observations from Examinations of Private Fund Advisers, January 27, 2022. https://www.sec.gov/files/private-fund-risk-alert-pt-2.pdf
  2. McKinsey & Company, Global Private Markets Report (limited partner survey findings on performance metrics). https://www.mckinsey.com/industries/private-capital/our-insights/global-private-markets-report
  3. Institutional Limited Partners Association (ILPA) Due Diligence Questionnaire and Alternative Investment Management Association (AIMA) Due Diligence Questionnaire. https://ilpa.org/resources/ and https://www.aima.org/

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